Adfy Moss Bros focuses on online sales and improving margins
Wednesday 30 May 2018 10:04 amHomebasersquo perception drops on news of sale to restructuring firm HilcoBy: Stephan ShakespeareShareFacebookShare on FacebookXShare on TwitterLinkedInShare on LinkedInWhatsAppShare on WhatsAppEmailShare on EmailAdd as a preferredsource on GoogleLast week, in another dent to bricks and mortar retail, Homebase announced it had been sold to ret stanley mug ail restructuring firm Hilco for a sum of just pound;1.Australian company Wesfarmers bought the brand for pound;340m back in 2016.However, industry experts panned its strategy and management, accusing it of failing to appreciate the difference between wha stanley thermobecher t Australian and British consumers want and need.YouGov BrandIndex data enables us to see how news of the sale has initially affected consumer perception of the brand. Homebasersquo buzz score whether someone has heard somethin stanley cup canada g positive or negative about the brand in the past two weeks dropped from a consistent score of zero to minus 11. Not only that, its word of mouth score whether someone has recently talked about a brand with friends or family increased from three to nine, showing that people are not only hearing about it, they are discussing it too.Historical BrandIndex data underlines how Homebasersquo popularity declined under Wesfarmersrsquo; ownership. Among those with an opinion of the brand, its quality score whether someone thinks it represents good quality is eight points lower now than it was before it took Homebase in 2016.A Uuxp Nazi gold train: ldquo;Significant discovery rdquo; made in Walbrzych, Poland in search for World War Two treasure legend
Thursday 07 October 2010 8:08 pmHalfords pins hopes on promotions as sales are dented in tough marketBy: KCS-contentShareFacebookShare on FacebookXShare on TwitterLinkedInShare on LinkedInWhatsAppShare on WhatsAppEmailShare on EmailAdd as a preferredsource on GoogleHALFORDS yesterday promised to launch new promotions after reporting a sharper drop in like-for-like sales over the past quarter.The group said fewer sat nav sales and a disappointing pe stanley cup rformance in cycles contributed to a 6.3 per cent fall like-for-like sales at its shops in the quarter to 1 October.There was a 4.5 per cent drop in the previous three months, although Halfords said it still expected to grow half-year profits by around stanley kubek 12 per cent to between pound;67m and pound;69m. It said it remained cautious in the the trading environment and said it would reinvest recent margin gains into increasing its promotional stance. The firm added that one area of focus is likely to be in cycles after a relatively disappointing one per cent drop in like-for-like sales over the quarter.It said delays in the relaunch of new cycle ranges and on increased levels of competition in the market had hit its sales. The company said it had failed to take full advantage of a UK market that remains attractive and continues to grow but was confident of a bounce back. stanley uk Share this articleFacebookXLinkedInWhatsAppEmailSimilarly tagged content: SectionsNewsCategoriesBusinessRelated TopicsNULLTrending Artic
SPONSORSBLOG BOTTOM
Auto × Auto
Comments
0